Sudeep_TanFood Empire CEO Sudeep Nair with executive chairman Tan Wang Cheow. Photo by Sim KihSUDEEP NAIR was appointed CEO of Food Empire in October 2012 while his predecessor, Tan Wang Cheow, retained his executive chairman position.

In his first CEO message in the company's annual report, Sudeep described his top three priorities, one of which is to grow the business beyond its current key markets.

We reproduce his message below.

For the rest of the just-published 2012 annual report, click here. It is vibrantly designed, and has loads of information and insights into the business.

One more thing: As with Food Empire's previous annual reports, the latest one could well win a world-class award for annual reports. Check it out!

maccoffee_variantsMacCoffee is the top brand of 3-in-1 coffee of Food Empire. Photo: Company

Message by Sudeep Nair, CEO of Food Empire Holdings >> 

Food Empire has been my passion since I started working for the company nearly 20 years ago. Today, as Chief Executive Officer, I have the opportunity to take our company to the next level of its development.

The next few years will be exciting for our company, as we push into new markets and restructure our operations to give us better returns as well as sustainability.

My focus as CEO will be on three priority areas. The first priority is our drive to develop our business in Asia, Middle East and the African continent. Outside of our top three country markets of Russia, Ukraine and Kazakhstan, we are concentrating our growth efforts in the emerging markets of Myanmar, Philippines, Malaysia, Vietnam, China and the Middle East. We are also exploring new opportunities in some African countries. 

My second priority is to continue exploring merger or acquisition activities which have the potential to strengthen our Group. We will continue to look for targets which will complement our brand and distribution activities within the food and beverage industry. This inorganic path has the potential to complement our organic growth strategy and help Food Empire to keep expanding.

My third priority is to streamline and restructure our operations, in particular, our manufacturing processes which include the establishment and consolidation of several new production facilities around the world.

By focusing on these three priority areas, I am confident that our company is on the right track to enjoy both organic and inorganic growth during the next few years, and I am looking forward to more exciting and rewarding times ahead.

We are fortunate to have a dedicated and proven management team working closely with me on various projects in our key markets, and with support from headquarters, which will allow us to achieve the best for the company in the years to come.

I would like to thank all my colleagues, board members, shareholders and our partners for their faith and continuing support for me and our company.

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