birthday6.16Celebrating the 26th birthday of Best World International at Sheraton Macau. Photo: Company
JeffChang6.16'Prince of Love Ballads' Jeff Chang from Taiwan wow-ed the crowd. Photo: Facebook.THE JUBILANCE OF Best World International's distributors was sky-high on that night (June 1).

It was the group's annual convention, this time held at Macau.

Hordes of its distributors gathered for dinner and an evening of entertainment, and to celebrate the high achievers. 


One of them has a life story that causes jaws to drop, and tears to well up.

He is Eros Xu Ruihan (徐瑞韓), whose team achieved S$37 million in sales in Taiwan, China and other markets in 2015.

The Taiwanese had made an amazing comeback in life after losing everything, including his restaurant business,  in the 1999 earthquake in his country. 

Adding to the celebration for those who are Best World shareholders is the strong share price performance of the company that develops, manufactures and distributes premium skincare and wellness products.  


Its stock closed yesterday at $1.15 for a market cap of S$251 million, up 243% in the year to date (yes, the year is not even half way through!).

Despite the jump, its shares trade at a FY16 PE of about 10, if you annualise the 1Q profit of S$6 million. (Chances are subsequent quarters will perform even better as they are traditionally stronger than 1Q).

JeffChang bwl6.16Photo: Companyanalysts HBC6.16L-R: John Cheong, Maybank Kim Eng analyst | Juliana Cai, RHB Research analyst | Jonathan Seow, CIMB analyst | Eros Xu Ruihan (徐瑞韓), top Taiwan distributor | Nicholas Leow, UOB Kay Hian analyst | Huang Ban Chin, Best World International executive director. Photo by Sheryl Sim
winner1.16His team achieved S$37 million in sales last year! It was a grand comeback in life for Eros Xu Ruihan (徐瑞韓), who had lost everything in a Taiwan earthquake. Photo: Facebook
bwl macau6.16Moments of peak joy among Best World distributors. Photo by Patsy Pek.
ladies1.16Lovely distributors from Taiwan, currently the best-performing market for Best World.
Photo: Facebook

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